…set your startup up for success
Heyyy Tribe
It’s another Monday. The very first one in the month of June
Hope you are hyped for the amazingness that is this month? Well I am
Today, I am bringing something very short and needed. A list of key first steps you need to take/work on before launching your startup.
I’ll take a deeper dive into each of them in subsequent blog posts.
After the decision has been made to create a product/solution, you might be thinking, “what do I need to do now?”. The first thing that comes to mind usually relates to having, making or needing money.
But but, I need money to run a startup
Yes you do. But do you have it? 🤷🏾♀️
So let’s focus on some of the important, yet not so expensive things you actually need to put in place to prepare your startup for when you actually have money to spend. In no particular order:
Think MVP (Minimum Viable Product)
Of course there has to be a product. No product = No business. But it doesn’t have to be the full perfect version of the product. You don’t have to build a whole website or get a developer to build an app from scratch at the very beginning. A plus for this is that, you also get feedback that would help with creating a full version of the product that the market actually wants.
Ask yourself, “How can I get people to experience this product with what is already available out there?”
In the same vein as MVP, we have what I’d call MAT? (Minimum Administrative Tools)
That’s not a real thing but hear me out. Regardless of the level of your startup, you must perform administrative tasks, especially keeping records like financial and customer records. The beginning might not be the best time to think of paying for a accounting software or CRM software. You can take advantage of free tools like Google Sheets and Docs to keep track of important details
Branding
You do not need to rob a bank for a perfect branding as it is not about the perfect logo or feed or company tee. It is more about the mental work of knowing what your brand is about, who needs that message (not just the product), where and how you can communicate the message to them. Aesthetics come after.
Know your Target Customer and Audience
A successful branding stage will help you identify who your product is for and who your marketing strategies should be targeted towards.
There you have it,
4 of the important things to think of at early stage
I hope this has helped you
Have anything to add? Shoot me a comment in the comment section below
Don’t forget to check back every week for new content specially curated to help, educate and teach you on your journey as a founder.
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